Digital Marketing for Schools
Website Design
Designing a school’s website is crucial as it forms the initial impression for potential students and parents.
– User-friendly interface
– Informative content
– Visually appealing design
– Mobile responsiveness
– Content Management System
Search Engine Optimization
Schools, don’t get lost online! Our SEO boosts your website ranking, helping parents searching for schools find you easily.
– Keyword research
– On-page optimization
– Content creation
– Link building
– Technical SEO optimization
– Mobile-friendliness
– Local SEO
Social Media Marketing
We will assist you in utilizing social media’s potential to engage with potential students, parents, alumni, and the broader community.
– Platform selection
– Content strategy
– Content Calendar Development
– Community building
– Paid advertising
– Social media listening
– influencer marketing (optional)
Pay-Per-Click (PPC) Advertising
Top search results, relevant sites! PPC targets ideal students actively searching for you. Generate qualified leads to fill classrooms.
– Search engine advertising
– Social media advertising
– Display advertising
– Landing page optimization
– Campaign budget management
– Bid strategy
– Conversion tracking
Email Marketing
Strengthen your school community! Our email marketing keeps you connected with students, parents, alumni & more.
– Building an email list
– Email segmentation
– Email newsletter creation
– Automated email sequences
– Email analytics
– A/B testing
Video Marketing
Engage with video! Share your school’s story with virtual tours, student work, and expert interviews. We can help you create!
– Video testimonials
– School explainer videos
– Student life video
– Event videos
– Utilize video across platforms
Online Reputation Management
School reputation online? We help! Manage reviews, address feedback, and get happy families singing your praises.
– Monitor reviews
– Respond to reviews
– Encourage positive reviews
– Resolve customer issues
– Address negative feedback
Traditional Advertising
Despite the vastness of the digital world, traditional advertising remains valuable.
– Strategic print ads
– Flex board Design
– Flyers design
– Radio commercials
– Billboards
– Local sponsorships